Are Online Business Classes Worth It?

Distance learning programs flood the internet. They are convenient options for people who cannot attend traditional colleges, or who want to take a few courses without the commitment of earning a degree. Some online business classes are great. Others could be better. Its difficult to decide which classes are worth taking, so consider this . . .

What Determines Good Curriculums

Look for online business classes that cover more than the usual stuff you can easily learn from any guru. Online business degrees which specialize in marketing are essential because, along with other training, they prepare you for advertising effectively online.

Good curriculums cover broad ranges of topics such as:

  • website design and ad placement
  • social media networking
  • audience insight and consumer behavior
  • content marketing and how to get free web traffic
  • pay per click techniques
  • reviewing supply and demand to determine whether a niche is too competitive or whether consumer demand is too low
  • evaluating the best affiliate products to promote based on your interests


For online college degrees, some common subjects that you will learn about include marketing management, business strategy, finance, and economics. Youll be required to complete these core courses even though you specialize in marketing.

Some colleges who teach online business classes focused on marketing include the University of Phoenix, Kaplan University Online, Colorado Technical University Online, American InterContinental University Online, Argosy University Online, Walden University Online, Saint Leo University Online, and UMassOnline.

What Else Is Important?


Choosing an accredited school is very important. Most employers do not recognize degrees earned from non-accredited colleges. Find out if your school is accredited by searching the U.S. Department of Educations database.

Research your teachers experience and success rate. Sites like RateMyTeachers.com reveal how successful a teacher is from the students viewpoints.

Consider how the online business classes are being presented. Most online programs are delivered through the colleges software platform. Many schools -- like University of Florida and the Minnesota School of Business -- let you try the learning environment free.

Why Online Business Classes Are Valuable


Obtaining your degree by taking classes online from accredited colleges is personally rewarding. You stand a better chance at getting a promotion. You can completely change careers. Or get educated so you can finally start your own business.

Depending on which degree you choose, training may take anywhere from 6 months for certification to 5 years for a PhD.


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